Strategic Failure, Disruptive Innovation, and Blue Ocean Strategy

How a leading newspaper publishing company overcame their internal barriers to respond to the interruption from a new newssite

Victoria Riess, MBA
8 min readNov 12, 2023
Strategic Failure, Disruptive Innovation, and Blue Ocean Strategy

In this consulting project, I advised the CEO of a worldwide leading newspaper publishing company on how to overcome the internal barriers to respond to the interruption from a new newssite, respond to disruptive innovation state-of-the-art, and break the value-cost trade-off through a Blue Ocean Strategy.

How to overcome internal barriers to respond to digital interruption

In 1992, the CEO founded her own worldwide leading newspaper publishing company. At its foundation, the CEO set up the core principle of the newspaper publisher as to secure the editorial independence and to safeguard the news quality from commercial and political interference. Over the years, the newspaper publisher has been adhering to its core value of journalistic freedom and high-quality news. the newspaper publisher has been ranked one of the most read UK’s quality newsbrands over the past five years.

Despite its high-reputation journalism, the company is facing some tough challenges. Like many other…

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Victoria Riess, MBA

Founder CEO & CIO Riess Consulting | ESG & Digital Board Advisor | WomenTech Global Award | TechWomen100 | Strategy Executive & Keynote Speaker victoriariess.de