Strategic Failure, Disruptive Innovation, and Blue Ocean Strategy
How a leading newspaper publishing company overcame their internal barriers to respond to the interruption from a new newssite
In this consulting project, I advised the CEO of a worldwide leading newspaper publishing company on how to overcome the internal barriers to respond to the interruption from a new newssite, respond to disruptive innovation state-of-the-art, and break the value-cost trade-off through a Blue Ocean Strategy.
In 1992, the CEO founded her own worldwide leading newspaper publishing company. At its foundation, the CEO set up the core principle of the newspaper publisher as to secure the editorial independence and to safeguard the news quality from commercial and political interference. Over the years, the newspaper publisher has been adhering to its core value of journalistic freedom and high-quality news. the newspaper publisher has been ranked one of the most read UK’s quality newsbrands over the past five years.
Despite its high-reputation journalism, the company is facing some tough challenges. Like many other…
